GERMAN BRAND AWARD 2016 for ELO:
The German Brand Award is the award for successful market launches in Germany. Its aim: to identify and award pioneering brands and brand creators. ELO has been working for its retail partners’ high-margin sales success, both in Germany and worldwide, with innovative products, consistent customer focus and unusual communication strategies for many years.
The German Design Council publishes a new edition of ITs book
Exemplary German brands that have achieved something remarkable are presented in the book. As a result, ELO is commended as an outstanding brand company where design and strategic brand management play a key role.